EARTHWARDS® is our design and evaluation process to support sustainable product development within the Johnson & Johnson Family of Companies. As part of our Healthy Future 2015 Goals, we’ve committed to improve the sustainability of products and packaging by recognizing a total of 60 EARTHWARDS® products. We are well on our way to achieving this goal. All three segments have recognized products and, as of October 2013, 54 products have achieved EARTHWARDS® recognition.
From the 2013 Johnson & Johnson Annual Report